Rebecca Hotsko chats with Wes Crill. In this episode, they discuss how to improve your expected returns through investing in factors, how to think about constructing a well built portfolio using factor ETFs, the differences between single factor vs multi factor exposure ETFs, which combination of factors are expected to produce the highest returns, understanding the tradeoff between expected return and diversification when adding additional factors, a framework to help you evaluate if an investment belongs in your portfolio, the difference between expected and unexpected inflation and are there any assets that hedge against the unexpected, what typically happens to stocks of companies that grow to be the largest in the market, and much, much more!